[...] After turning its annual art fair into an entirely digital affair due to the coronavirus pandemic, Art Dubai says it received 53,520 unique page views on its website during its digital programming, which ran from March 23 to 28 (the same days the physical fair would have run).
Rakeb Sile, founder and managing director of Addis Fine Art, says that the online alternative was able to bring some interest to the gallery. "I must say, responses we got in terms of enquiries were very good. We did manage to close a couple of sales which was above our expectations for the online-only situation, but of course well below the target we had for Art Dubai, if we had physically exhibited," she says, adding that the artists Tadesse Mesfine and Addis Gezahegn received the most attention. [...]
